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Groupdyne.com allows you to quickly and easily plan events like corporate dinner meetings, wedding rehearsal dinners, family celebrations and holiday gatherings. We offer two free ways to find and book group dining reservations.
The Convention Industry Council estimates that restaurant spending by meeting and convention attendees in North America totals more than $12.3 billion per year. Restaurants often say that group business, especially corporate group business, is one of their most desirable types of group dining business. But all too often this does not result in a targeted group dining marketing effort. Group dining marketing is frequently the key missing element in a restaurants marketing and advertising campaign. This disconnect between the stated goal and the execution of a plan is a huge challenge for restaurant owners. Many things affect the decision to forego group dining marketing including lack of time, scarce resources or simply lack of knowledge. A targeted, sustained group dining marketing effort with the specific goal of increasing corporate group dining is critical for the long term success of many restaurants. Those who are doing it well are reaping the rewards. Those who are not find it is a costly mistake especially when so many restaurants are doing it, doing it well. How to start our group dining marketing campaign? What do we do? These are questions we hear every day. |
